Seppic launches Sepilife™ G305, a hybrid polymer with high naturality, heir to Sepigel 305™

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  • March 28, 2023
  • 1 minute of read time

Seppic launches Sepilife™ G305, a hybrid polymer with high naturality, heir to Sepigel 305™

The world leader in cosmetic rheology modifiers, Seppic continues to innovate creating eco-designed products that are ever more respectful of the planet by launching Sepilife™ G305, a more natural version of its iconic polymer, Sepigel 305™.

Over 30 years ago, Sepigel 305™ revolutionized the cosmetics market by offering formulators for the first time the ability to thicken and stabilize even the most complex finished products with distinctive texture and sensoriality in record time.

Inspired by this strong expertise, Sepilife™ G305 retains a polymeric structure identical to that of Sepigel 305™. It offers a very similar performance and sensoriality  to its original version and differs in its composition by the use of ingredients of 100% natural origin (oil and inverter), thus reaching a naturality of 62.5% (according to the ISO 16128 standard).

Worthy heir of the "305 revolutions", Sepilife™ G305 is EO-free, without mineral oil, non-microplastic*, and inherently biodegradable. By combining science and naturality, this new hybrid polymer meets consumer expectations and the "Conscious Beauty" trend.

Juanshu SHEN, product manager, declared:  “Sepilife™ G305 comes to complete our hybrid polymer offering enabling formulators to innovate sustainably without compromising on efficacy and sensoriality. It is a result of conscious innovation which is at the heart of the Seppic vision."