SEPPIC launches SEPICLEAR G7: a new 100% natural solubilizer

  • January 14, 2014
  • 2 mins of read time

SEPPIC launches SEPICLEAR G7: a new 100% natural solubilizer

SEPPIC, a committed player in the green-chemistry field, is launching SEPICLEAR G7, a 100% natural and sustainable solubilizer targeting the cosmetics market. The product has, moreover, already won the Pierre Potier prize*, awarded in recognition of innovation in sustainable chemistry.

SEPICLEAR G7 (proposed INCI name: heptyl glucoside) is a concentrated non-ionic** surfactant that is readily biodegradable, obtained in compliance with the 12 green-chemistry principles. It is derived from sugar and castor-seeds, with sources 100% of vegetal origin (certified by the Association Chimie du Végétal). As a natural solubilizer, SEPICLEAR G7, meets the growing need of firms in the cosmetics industry for substances to replace artificially synthesised ingredients.

SEPICLEAR G7 solubilises lipophilic*** compounds, notably essential oils, perfumes and vitamin E, in aqueous media. Unlike other natural solubilizers, it does not produce foam, which is a fundamental point in formulating cosmetic products such as toners, toiletries and aqueous gels. Being a liquid and cold processable, it is easy to use and energy-efficient.

As Lucie Maisonneuve, Product Manager, says: “The arrival of SEPICLEAR G7 in the solubilizer range once again demonstrates SEPPIC’s commitment to green chemistry and sustainable development, and it enables us to support customers with such priorities in their eco-responsibility initiative.”