At the In-Cosmetics Global Paris trade show, to be held on April 2-4, 2019, Seppic presents its new body care formulas collection: BODY’licious. Consumers are getting more demanding in terms of body product sensoriality and functionality: Body is the new Face!
BODY’licious collection has been developed according to the latest cosmetic trends and with the aim of taking up the current challenges of formulators. The 8 BODY’licious formulas bring the consumers in a sensorial and inspiring journey. The new body crush is here!
Perfumes and their industry need to reinvent and revitalize mature markets with new sensorial experiences. Ongoing market (R)evolution involves the creation of new hybrid products such as perfuming cushions, gels or sprays. Seppic addresses this evolution with its Innovative Caring Perfume: an Intensively Fragranced GELTRAP™. This fresh and comfortable gel-in-oil texture is obtained through the Seppic patented combination of EASYNOV ™ and SEPIPLUS™ 400. Thanks to its cold process, GELTRAP™ technology introduce a high content of perfume in a creamy texture without any risk of fragrance denaturation. Studies have shown that the fragrance lasts longer compared to ethanolic eau de toilette. Co-developed with Expressions Parfumées, this sensorial perfuming cream reinvents beauty routine for a new consumer experience.
Hydration is the first functional claim in body care. Consumers expect fresh textures that dry quickly and fit easily into the morning routine. Seppic has developed its Fresh Body Yogurt: a food-inspired biodegradable (97.6%) emulsion with high natural origin content (97.7%). It contains EMOGREEN™ L15, a plant-based, readily biodegradable alternative to silicone oils, which provides excellent glide during application and a powdery-soft finish. The pleasant yogurt jelly texture is obtained with a combination of agar agar and SEPIMAX ZEN™ . AQUAXYL™ and EQUIBIOME™ make the Fresh Body Yogurt round up all yogurt benefits for skin well-being, providing hydration and restoring the skin microbiota balance!
Comfort is becoming a major market demand as an increasing number of consumers declare they have sensitive skin. At the same time, nomadic product formats are getting more popular with current ways of living. This is why Seppic has developed the Cica Stick. This practical product contains TECA™, the iconic blend of actives extracted from Centella asiatica, which restores the skin’s integrity and soothe it. It is associated with CERAMOSIDES™ HP, a natural active highly concentrated in Omega (3,6,9), which ensures an immediate and sustained skin hydration. This stick leaves a soft and powdery deposit on the skin thanks to EMOGREEN™ L19. Formulated without perfume, mineral oils or animal derivatives, Cica Stick is the solution for the sensitive skin of eco-conscious consumers.
The body care offer is diversifying to meet the new consumer aspirations. Seppic is innovating and invites to (re)discover its ingredients via its BODY’licious collection: inspiring formulas for every Body’s skin!