The Inspifactory is our factory of inspiration and storytelling with Seppic active ingredients. This includes a series of Youtube episodes focusing on niche trends and our active ingredient science. Episode 2 is about adaptogenic ingredients, the new stars of holistic beauty.
In an increasingly hectic world, consumers are switched on to adapt, cope with stress and find back their inner peace. A group of ingredients lately creates buzz in the health and wellness space: the adaptogenic ingredients.
Adaptogens are natural ingredients, mainly herbs, spices, roots, mushrooms, which are said to focus on reducing physical, chemical and biological stress and get the body back to its baseline. Their specific benefits vary, but in general, they claim to minimize fatigue, improve focus and endurance, and protect the body from stress.
They have been known for longer in Chinese and Ayurvedic medicines, where they take roots. In 1947, the Russian pharmacist Dr Lazarev studied these plants and called them adaptogens. Since 2013, they have appeared in edgy wellness supplements, snacks and beverages, targeting stress relief and mental clarity. Today, considering the toll on mental health and widespread anxiety caused by the COVID-19 pandemic, the adaptogen conversation has accelerated, driving its penetration levels up.
Moreover, in their quest of better balance of body and mind, consumers give an importance to skincare. Then, although they are still niche, these superherbs slowly pop up in skincare jars and tubes thanks to their natural and holistic attributes.
Indeed, stress can have a significant negative impact on skin health: it may increase inflammation, interfere with wound healing, trigger premature skin aging, and can affect skin homeostasis.
Leading adaptogens in skincare are holy basil (Ocimum sanctum leaf), ashwagandha (Whitania somnifera root) or different types of ginseng and more recently, gotu kola has carved out a place among them. Gotu Kola, a little herb also known as Centella asiatica, means “Fountain of Youth” in India. Eaten as a green leafy vegetable or drunk in decoction, its leaves are praised as an adaptogenic ingredient for their remarkable properties of calming anxiety and improving memory and concentration.
Armed with its expertise in botanical extraction, Seppic sustainably collects leaves of Gotu Kola in Madagascar and offers an adaptogenic solution for skin: TALADVANCE™ .
Thanks to its composition close to the molecular content of Centella asiatica in triterpenes and polyphenols, it acts as a true adaptogenic agent: it ensures skin homeostasis, that is the capacity of skin to maintain its balance, whatever the external constraints.
Thus strengthening the foundations of a healthy skin, TALADVANCE™ offers one of the utmost benefits of wellbeing: the glow!